Headhunter vs. Recruiter: What’s the Difference (and What to Do When One Contacts You)

Headhunter vs. recruiter in Canada — illustration
Miriam Groom, VP Sales & Marketing
Miriam Groom

22 October 2026 • Estimated reading time : 6 mins

A plain-language guide to who’s who in recruiting — and how to respond when one reaches out.

“Headhunter,” “recruiter,” and “executive search consultant” get used interchangeably, including by the people who hold those titles. In practice, the meaningful differences aren’t in the title at all — they’re in who pays, how, and what kind of search is actually being run. Knowing which one has just messaged you changes how you should respond.

Typical retained search fee Average cost per hire (SHRM) Average time to fill Cost of a bad hire
20–35% of salary $4,700 44 days Up to 200% of salary

Headhunter vs. recruiter vs. executive search consultant

Term Typical fee model Who they search for Typical role level
Headhunter Retained, sometimes contingency Mostly passive, already-employed candidates Senior, niche, executive
In-house recruiter Company employee, salaried Active and passive candidates All levels at one employer
Agency recruiter (contingency) Paid only on a successful placement Mostly active candidates, from a network or database Entry to mid-level, broad
Executive search consultant Retained, paid in stages Passive candidates, found through market mapping Senior / C-suite

The three titles, one distinction that actually matters

Headhunter, recruiter, and search consultant are largely interchangeable as job titles — the same person may be called all three. What actually differs is the business model underneath: a retained search is paid in stages regardless of outcome and typically involves direct, research-driven outreach to passive candidates; a contingency search is paid only on placement and leans more on existing networks and active candidates. Retained search is the norm for senior and executive roles — which is why headhunters, almost by definition, are usually reaching out to people who weren’t looking.

Retained vs. contingency search, explained

A retained search means a company has engaged one firm exclusively and pays part of the fee upfront to start the work — typically reserved for senior, hard-to-fill, or confidential roles. A contingency search means the recruiter (often several, competing in parallel) is paid only if and when a placement closes — the more common model for broader, faster hiring across most levels.

For a candidate, the practical difference is this: if a retained headhunter has approached you, the client company is both serious and likely paying a premium fee to find exactly the right person — which is usually a strong signal the opportunity is real and worth a reply, even a brief one.

What it actually costs to search for talent

Retained search fees typically run 20–35% of the role’s first-year salary, meaning a $150,000 position can cost a company $30,000 to $52,500 to fill through a retained headhunter — researching and approaching passive candidates can take 20 or more hours of work before a single conversation happens. Across all hiring, SHRM puts the average cost per hire at roughly $4,700 and average time to fill at 44 days, while a bad hire can cost 50–200% of that employee’s annual salary once lost productivity and rehiring are factored in. Those numbers are part of why companies pay a premium to get senior hires right the first time.

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What to do when a headhunter contacts you

A few basics that apply either way

Thank the recruiter for reaching out, even briefly — it costs nothing and keeps the relationship open for future roles. Keep the conversation confidential if you’re currently employed, and connect with them on LinkedIn regardless of your answer; a recruiter you’ve built a real relationship with is one who comes back to you next time, not just this time.

If you’re not interested right now

Say so politely, and name the kind of role you would consider down the line — that single detail is what turns a dead end into a future match. Suggesting a timeframe to reconnect (six months is a common default) and offering your current résumé for their files costs little and keeps the door open.

If you’re interested

Respond promptly — interest read as enthusiasm matters at this stage. Ask for the job description or propose a short call, and come prepared to explain what specifically appeals to you about the role and how your background fits what the client needs. It’s reasonable to ask directly about company culture, career progression, and — for a retained search in particular — how closely the recruiter works with the actual hiring manager, since that often determines how much influence they have over the outcome.

A quick quality signal

A specific, well-researched message that references your actual background is usually a sign of a retained, research-driven search. A generic, mass-sent message with no detail about you specifically is far more likely to be a lower-effort contingency outreach — still worth a polite reply, just not necessarily worth rearranging your week for.

Frequently asked questions

Is a headhunter the same thing as a recruiter?

Functionally, often yes — the titles are largely interchangeable. The more useful question is whether the search is retained or contingency, since that tells you how the person is paid and how seriously the client company is treating the hire.

Do I have to pay a headhunter who contacts me?

No. In virtually all cases, the hiring company pays the headhunter’s fee, not the candidate. Be cautious of anyone who asks you, the candidate, to pay for a job opportunity.

What should I say if I’m happy in my current role?

Thank them, explain briefly that you’re not looking right now, and name the kind of opportunity that would change your mind. That keeps you on their radar for the role that actually fits, rather than closing the relationship entirely.

How quickly should I respond to a headhunter on LinkedIn?

Promptly if you’re interested — within a day or two is reasonable. Even a brief, polite decline is worth sending if you’re not; silence is the only response that actually damages the relationship for next time.

Sources & References

  1. 4 Corner Resources — The Difference Between a Headhunter and a Recruiter. 4cornerresources.com
  2. JRG Partners — Executive Recruiter vs Headhunter vs Search Consultant: Are They Different? jrgpartners.com
  3. Robert Walters — How to Respond to Recruiters on LinkedIn. robertwalters.us
  4. SocialPilot — LinkedIn Statistics 2026: Usage, Engagement, Ads & Demographics. socialpilot.co

On the receiving end of a headhunter’s message, or looking to send one?

See our companion guide, 10 Pro Tips From Headhunters on Getting Found, for how to build a profile that gets you noticed in the first place. Groom & Associés runs retained executive search for employers across Canada — explore our executive search practice, or reach out directly if you’re hiring.

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Miriam Groom, VP Sales & Marketing
Miriam Groom

Miriam Groom is a nationally renowned Industrial & Organizational Therapist and HR Strategist specializing in strategic and innovative talent management & workforce transformation strategies that are highly employee-centric.